Why Luxury Travel Is All About Elusive, Magical Moments
This month, eDreams ODIGEO—the world’s leading travel subscription platform and parent company of Opodo in the UK—launched its annual ‘Year in Travel’ report. The report examines search and booking data from travelers in key European markets and the USA and gives insight into what’s ahead for the industry in 2026.A key trend found in the report is ‘transformational and purpose-driven travel’. “Travellers are increasingly prioritising transformational and purpose-driven holidays: designed not jus...